Waking up to cold, dark mornings can be tough. We´re keeping warm this winter by generating a lot of new ideas, making some exciting changes (hint: Fitzies website) and printing a continual flow of contest entries. Fitzgerald’s is sponsoring prizes; so make sure you have a look at our "Features" for more information.
Have you been to our Facebook fan page lately? We´re having a blast over there. Regular visitors will know we have a lot of specials and promotions exclusive to Facebook. It´s also been a great way to provide a rundown of our events and post photos, too. Become a fan for the most up-to-date information from Fitzies.
Speaking of Facebook, stop over to our page ASAP because we’re running a photo competition with Soggybones magazine. Winners will be published in their September PRINT edition. Send your entries to fitziesfotocomp@soggybones.com by 7 August to get in the judging.
We had a great evening at the AIPP New Members Info Night. About 40 people attended the 6 July event. (You can view photos, courtesy of Nathan Maddigan, on our Facebook fan page.) After an introduction to the new council members - including President Rebekah Wilson - Tony Hewitt spoke about how he´s benefitted from being a member in the organisation. Tony recently became the youngest Grand Master at the national APPA Awards earlier this year so it was great to have his opinion.
Have a busy and creative week.
Cheers from Paul Maietta and all the team at Fitzgerald Photo Imaging
18 August
2010 Epson WAPPA Awards
Entry Closing Date
27 August
WAPPA Awards Night
Black-tie Event
27 Aug - 10 Sept
WAPPA Awards Exhibition
QV1 Lobby
28 Aug - 19 Sept
IRIS Awards Exhibition
Perth Centre for Photography
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Have you ever wondered how much it actually costs to "run" your business? Vic Natoli got us all thinking about running costs at the Breakout event. The NPPA have a great calculator on their website that lets you "plug and play" with the numbers. |
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One of the most important parts of building a social media presence is to find the right people for your network. If you´re using social media for business, make sure you´re filling your networks with potential customers, not competitors. Think about it, other photographers are unlikely to hire you, right? Twitter makes it easier to find the right people, and be found, by supplying free directories. Register with Twellow – the Twitter Yellow Pages and WeFollow to find Tweeps in your target locations and industries. Once you follow them, chances are they’ll follow you back. |
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Arts Freedom Australia: |
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Landscape 500 Award |
 Image: Tony Hewitt |
2010 WA AIPP Awards |
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IRIS Awards 2010 |
Here´s what we´re reading this week.
Don´t forget, we´d love to read anything you´re finding on the internet that helps to build a successful business.
Send them through and we´ll publish the link in our next newsletter. Our top picks this week are:
Being #1 on Google Doesn’t Matter – 5 Unconventional Search Marketing Tips
"Who hasn't dreamed of having their small business ranked #1 on Google for keywords that people are searching for? If you fit the profile of a Google dreamer who has perhaps sought the top spot with a variety of tactics, this post is about challenging you to dig a bit deeper into your search marketing strategy."
A look back: PMA Australia Digital Life Expo
"The PMA Digital Life Expo in Australia, held earlier this month in Melbourne, was opened to the public for part of its duration and no stone was left unturned trying to get people interested in our industry’s products through the door."
10 Things Customers Want on a Website
"So you want your website to make you look big. More power to you. But the business experts I talked to recently say small is cool with customers, too. Small businesses, they say, have a personality, flavor and sensibility that big businesses can't match. And when it comes to what you put on your website, they urge: Don't be afraid to tout your smallness. "